URL redirection is used when you want to point old URL's which no longer exists to new URL. That particular old URL should belong to the same domain.It is especially useful to avoid broken links and keep up with search engine indexing. It is recommended that you setup re-direct before you delete a particular web page, product, or category from your online store. Once you have setup the URL re-direction, you can remove those pages safely.





  1. Go to Dashboard > Settings > Seo & Google Analytics > Redirections
  2. Click on 'Add Redirection' button. You will note two fields 'URL' and 'Redirect to 
  3. In the first field specify old URL that you wish to redirect to the new URL.